In charge with the scheme of the organization is the authorize management leading that company. To ensure a feasible strategy it must be found a distinctive strategy which exit give a competitive advantage.
Link with the performance developed the strategy life cycle must be adapted to the specific needs. It is obvious that in companies like automotive the strategy cannot be changed earlier than one year because any bracing strategy imply technology and cost which are not so easy to provide and on the opposite hand as well as the competitors cannot switch easily from a strategy to another one, so will be enough clip to revise the original strategy. Concerning the producers for goods like PC, mobile phones, etc they should be adequate to adapt their strategy to the new climate more often, ultimately quarterly or twice in the year.
Tight with the genius of the top managers of an organization is the strategy of the organization.
If the managers are reactive persons also their strategies will tend to appear as result of new changes in the market or due to the actions of competitors. The successful managers will be those who anticipate the economical , social and even governmental climate which will affect the business and those which will pull their strategies with anticipation of the environment.
Managers can obtain competitive advantages using wrong strategies. Maybe on the short run using wrong methods the result will be satisfactory but on the long run the customers, the employees and other third parties will parry to take in contact with the companies using unethical strategies. This handling will appear in economies where are no monopolistic markets.
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