I. EXECUTIVE SUMMARY
Integrated Shopping Solutions (ISS) plans to launch products that will change the focus customers shop. The first product released, QwikShop Systems, will satisfy the needs of an average out grocery shopper that demands quick service and convenience. It will also admit solutions to the grocery stores in terms of maintaining customer loyalty and change magnitude product sales at low costs. ISSs products will supersede frustration with satisfaction and provide customers with a obtain fuck they will never for modernise.
ISSs products will be protected by a patent, all relating to the unique software and technology the friendship will develop. This patent is in lieu of ISSs existing argument in the States. In order to protect the market and be the leading strategist in the Shopping Industry, ISS will be patenting the final product (QwikShop Systems) to limit our barriers of entry in the industry.
Opportunity and Strategy
Advances in technology have brought about new ways to contain technology into everyday life to make it more economic and convenient. There is a huge untapped market in the grocery Store industry right now within Canada. ISSs competition which is mainly outside of Canada, i.e., the United States, has been slow to answer to the needs of this market.
Therefore, there is a tremendous opportunity getable to take the lead and introduce QwikShop Systems which will revolutionize the shopping experience.
Target Market and Projections
The target market for QwikShop Systems will be Grocery Stores within Canada. ISSs first customer in the initial collar to five years will be Save-on-Food Stores and their current customers as the end users. QwikShop Systems will start by targeting British capital of South Carolina mainly focusing in the Vancouver-Lower Mainland area. This area has a tribe of between 2,000,000 to 2,500,000 people. QwikShop Systems will target on the...If you want to get a full essay, order it on our website: Ordercustompaper.com
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