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?Companys resources Resources can be either concrete or intangible. Tangible are the real assets of a confederacy like money and staff. Intangible are the ones which are non-physical, moot of information, knowledge and reputation. In general there are four-spot types of resources: Physical, Financial, Human and intellectual capital resources. Physical resources The Amarilli hotel assort exists bulge of twelve hotels along the Mediterranean coast in several(prenominal) European countries with a list amount of rooms of 2,350. The original two hotels where established in 1980 and till the end of 2000 the gathering expend to todays number of twelve hotels. These hotels offers conterminous to rooms and restaurants a wide range of other facilities such(prenominal) as golf, water sports, spas and beauty treatments. The hotel chain invest continues in refurbishment programs which almost met every demands of the guests. Amarilli hotel group can be categorized into iii different types of hotel rankings: premiere, victor and Superior Plus this is equivalent to a five, four and three star ranking. The higher amount of stars the more amounts of facilities is offered. In plank 1, Overview Amarilli, an overview can be found of the type of category, number of hotels and total number of rooms of Amarilli hotel group.

Category Number of hotels Total number of rooms Premier (five star) 2 500 Superior (four star) 7 1400 Superior plus (three star) 3 450 Total 12 2,350 Table 1, Overview Amarilli Internet has fix more important nowadays because it is a main route to the guests, therefore the IT technology must be up to date. In November 2006 Amarilli implemented new bookings software, called Bookings Management System (BMS), remains that is beat internationally recognized. Internal the IT technology has several software programs that deliver information from senior management team both at Head Office and within each hotel. Furthermore the system provides a variety of strategic analysis... If you want to get a full essay, order it on our website: Ordercustompaper.com

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