As a sales th go througher director at Zirmcom, I would privation to keep back profit whilst at the same time control m all loyal customers. The divergence arises when you puddle to decide on what is more beta to you- edifice long-term relationships with clients or devising profit no press who your clients atomic number 18. Or, even manage to hold on out both of these segments success sufficienty. Since Zirmcom is a company that markets a revolve of account softw be, it means that its uncreated goal is to sell the products of the producers to the customers and make profit. In this case, I would think that Mr. Villers has do a proficient job. He as a salesman is at that place to present our product to the customers, to visual aspect all(prenominal) its benefits, and explain to the customer wherefore that product would be veracious for him/her. He is non there to severalise the customers that they do non privation that product, especially if the product is our top-of-the-range intimately expensive one, as in this case. On the contrary, his duty is to analyse and persuade the customer, in any way possible, that that product is what he/she actually takes and desires. beguile do note that I am not using the formulate need here, but instead, want and desire, which do not have anything to do with customers needs.
When making a product and selling it, than it is important to think of our customers needs. Needs are something we are innate(p) with, need is something for what we really have a necessity, comparable a need to eat or drink. But desires are something we consume along the way. Therefore, a salesmans job is to satisfy the desires of the consumers, and, credibly harshly said, but not take care of their needs, because that testament apparently lead them nowhere, except... If you want to get a full essay, align it on our website:
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