Globalisation

How significant is any process of cultural homogenisation to the knowledge of the global tourism and/or hospitality industry? In this essay the author will try find bulge the cultural influence on the growth of hospitality industry. fountain will try to explain some the floriculture, homogenization, modernity, fordism, post-modernity and globalisation and thence he will draw a conclusion about the question raised. Hofstede (1994) defines culture as the collective programming of the reason which distinguishes the members of one assembly or category of people from another(prenominal) (as cited by Brookes. 1997). According to Oxford (2010), culture defined as an military strength or behavioural characteristics of a particular social group. Pizam (2005) defines globalisation as a process in which a complex of forces shifts the world from a composition of countries, societies, and cultures toward a virtuoso world society or culture. Ali (1999) states that, homogenization mode expanding similarity and also it is a process of growing homogeneity. With globalization there have been increasing similarities surrounded by and among the societies of the world. But this slide has been accompanied by an unequal universal command between a small numbers of countries.

Reisinger (2009) globalisation is a multinational and complex process. According to Ely & Thomas (2001), cultural homogenisation is belongs to unpatterned and non-evident features of cultural characteristics through which individuals chose to distinguish themselves and the others (as cited by Yang, 2005). Sabadell (1998) stated that, globalisation has a definite impact on the different characteristics of culture and cultivation which affects everyone by the prospective of economics, politics, socialism and education and so on UNESCO (2003) researched that, globalisation denotes a real threat for cultural variety show because of the hazard of equality and insolvency characteristics in the increasing commercialisation of enriching goods and services... If you need to get a full essay, order it on our website: Ordercustompaper.com

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