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Monday, February 4, 2013

Dove Campaign For Real Beauty.

Critical Analysis

The yellowish pink industry today plays a bigger part in shaping the mind and behaviours of women and
new(a) girls than many are willing to admit, or are scour conscious of. It is a subconscious bombardment
of publicizements that many would telephone call they simply tune out. Every day, an estimated twelve billion
advertisements are displayed (Taylor, 2009). Three million radio commercials, along with more than ii
hundred thousand television commercials are broadcasted daily (Taylor, 2009). Alto educateher, the bonny
woman is estimated to see approximately four hundred beauty advertisements per day, or 146,000 per
year.

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Numbers resulting from this onslaught include a descend of seven billion dollars spent annually by
women on augmentatives, and, in 2007, women spent nearly $11.7 billion dollars in cosmetic surgical and
non‐surgical procedures (“Beauty”, 2009). Why would this industry strike down so much money and time to
develop and advertise their campaign? It comes down to the psychological aspect of comparison.
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